Gloria Borrego

Sales Director

During the week, if you don’t catch me with a client or closing a proposal, you’ll definitely find me at the CrossFit box, rollerblading, out for a run, or lifting weights at the gym—I need that intense physical challenge to disconnect. If I’m not worn out, it doesn’t count.

I’m the type of person who writes everything down, double-checks, and leaves nothing to chance. Meticulous? Maybe. But that organized, methodical approach is exactly what allows me to manage businesses, teams, and clients all at once without letting a single detail slip through the cracks.

My background is in the Art Market (which is more of a hobby these days), and for years I worked as a marketing consultant designing and executing strategies—not just in art, but across diverse industries like crypto startups, psychology practices, gym chains, and AI training. I believe an open mind leads to broader knowledge, and insights from different sectors bring rich, unique perspectives to strong marketing strategy.

I love learning about everything and have taken countless courses—from jewelry design and nutrition to commercial project management. It was during that continuous learning journey that I discovered my true passion: the commercial side. Getting to know clients, understanding their business and vision, and turning those insights into real goals and measurable results. Shall we talk?

“Time is the scarcest resource, and unless it is managed, nothing else can be managed.” — Peter Drucker

Sales Director at Súmate since 2026 

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