Súmate’s Training division, Súmate Lab, was launched in 2015 as part of our commitment to our social and cultural environment as a company. Through Súmate Lab we manage our training activity both inwards and outwards. Out of the latter, it is particularly important to mention our Master in Digital Marketing (MA), a postgraduate course we teach in cooperation with the Instituto Multidisciplinar de Empresa (IME), the University of Salamanca’s business school.

Thus, Súmate Lab aims at providing online marketing students and professionals with the necessary tools and resources to carry out their tasks, whether at marketing agencies or as in-house professionals in a company. We also help them to remain up to date in this rapidly changing industry. We are driven by the following principles:

  • Research, with a particular interest in trial-and-error processes to foster learning through practice.
  • Curiosity, aiming at sparking the students’ interest to expand and deepen their knowledge of the matters at hand.
  • Teamwork, nurturing interdisciplinary cooperation in order to obtain the best possible results.

For further information about our specialized courses and our Digital Marketing Master’s Degree (MA), please visit Súmate Lab’s site: