Infographics are creative developments that combine text and graphic elements in order to communicate specific messages. They are typically integrated into various online advertisement formats (blog posts, ebooks, etc.). They extract and simplify key ideas and are accompanied by icons to facilitate their reading at a glance, making the message easier to understand and assimilate.

This way, we are able to have our publications read by a larger number of people. Consequently, infographics constitute an ideal complement to boost your strategies for communication, content marketing or Inbound Marketing, among others.

How do we do it at Súmate?

At Súmate, we take a comprehensive approach to the creation process of the infographics your brand needs, from the idea and context to its graphic expression. This process involves:
1. Writers: They select the topics, identify and structure all the relevant data and elaborate the draft of the text.
2. Designers: they transfer this draft to a design based on your brand’s identity that has been adapted to the publication requirements and specific space, all the while combining pictures along with photomontage, design and illustration techniques.

How do we do it at Súmate?

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